Thursday, October 11, 2012

How LinkedIn Can Work for Your CRM | Business 2 Community

Develop a network of other professionals

LinkedIn is a great opportunity to get in touch with more than 35 million experts in their field, from all over the world.? There are hundreds of different sectors represented on Linkedin and from a CRM point of view, there are multitudinous opportunities for you to learn from other professionals, plus develop new sales leads.

Find the responses you need

There is no such thing as a wasted conversation on LinkedIn, as so many people can answer your queries, and if they don?t know themselves, they can point you in the direction of someone who can.? If you are trying to set up a CRM system or develop online CRM, posting a query on LinkedIn can help ensure you don?t make the kind of mistakes so many have before you.

To connect with those who need your product or service

If you are looking for new sales opportunities or have a new product to market, LinkedIn offers a comprehensive marketplace of people and companies who are looking for what you have to offer.? By joining in discussions, contributing to online forums, watching what others are doing and copying their CRM methods, promoting your blogs and other online CRM, you can expand your mailing lists, memberships schemes, database and contacts who will come to you in the future.

Tying up LinkedIn with other online social networking

Here are some ways to align your online CRM with LinkedIn, using their convenient applications to co-ordinate your activities on the internet and elsewhere.? You can ensure your blogs are in sync with your profile, as well as embed presentations in your LinkedIn presence and share the books and publications you are currently reading, which will help develop professional discussions leading to better CRM. You can share your resources and examples of good practice, as well as get access to new stuff to help you.

  • WordPress
  • Blog Link
  • Huddle Workspaces
  • Slideshare Presentations
  • Google Presentations
  • Amazon Reading List
  • Box.net files

Promote your USP

Your LinkedIn profile will be looked at by some pretty high flying professionals so it is important to create the best impression you can, so people take your business seriously, as this will have an effect on your online CRM and the reputation of your brand. You can soon find your connections have grown from a few dozen to thousands and the online CRM knock on effect cannot be underestimated. Getting introductions via new contacts, sourcing relevant software and achieving the best value for your company are some of the benefits of communicating through this social networking site for business minded people.

When you attend trade shows and conferences, exhibitions, training events, seminars, workshops and indeed make any business connection, make sure you follow up the contact on LinkedIn and use what they bring to your company, saving yourself potentially thousands in agency or consultancy fees.? You can do this on your phone while you are at the event, striking while the iron is hot.

Be proactive and enthusiastic about developing contacts.? Use the recommend feature on the site, and others can do the same for you.? Growing your business network in this way and learning from others how their CRM works most effectively will have significant long term and cost effective benefits for your business.

Source: http://www.business2community.com/linkedin/how-linkedin-can-work-for-your-crm-0303282

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